The INTENTIO Team

Intentio Watermark

Coaches. Agents of lasting change.

We take a holistic, sports science-driven, personalized approach to your well being. Our intention is to strengthen what ultimately matters most: your energy, optimism and confidence. That said, it’s also nice to be super-fit and know what to eat and when.

“NEVER JUST WORK OUT, WORK TOWARD.”

Anna Hertel

Founder

Perhaps the nickname “Ironbabe” gives you a clue. Anna is a hardcore triathlete, deep in training and striving to be the best she can be. She knows everything it takes to rip through the water, crank a time trial bike and run fast when the body screams out “please, for God sake, slow down.”

Her athletic journey began with a child’s mountain bike in Germany, then competitive tennis in Atlanta’s Southern Division and a black belt in taekwondo before moving to the bay area to find her true calling as a triathlete and personal trainer. A sponsored Elite Amateur for Team Freeplay, Anna chases her dream of a Procard and the prize designation “bad-ass.”

Given that drive and athletic ability, it would be easy to assume Anna is another robotically gung-ho personal trainer who thinks everyone should quit their career to train 24/7.

That would be misleading because what makes Anna an inspiring mentor is not a checklist of sporting triumphs but her personal experiences overcoming emotional and mental challenges. Serious injury, negative body images, high stress job, chained to a desk with no fitness in sight. She’s been there.

Her mission at Intentio is to create a pro-level, personalized support team for every individual. She has a strong sense of empathy for the struggle. And a skill for cracking the bullwhip when required.

"I WILL -- Move my body to bust through all that blocks me from my true health and vitality"

Tara Marple

Executive Director, Nutrition Coach

Tara is the Executive Director and a Nutrition Coach at INTENTIO. Her journey has been guided by a lifetime passion for health and fitness. From an active childhood to a career in photography, then massage therapy and ultimately a professional commitment to nutrition and spiritual fitness. 

With many years of experience in one on one coaching, she is excited to join a like-minded team at INTENTIO, where she will offer clients the expertise needed to heal themselves with food and take it further into strengthening their durability to handle life’s challenges.

A longevity expert and experienced triathlete, she now spends much of her free time researching wellness, paddle boarding and visiting lakes with her 9 year old son. She is excited to help INTENTIO clients harness their intentions. “You can doubt yourself out of anything,” she says. “But when you can keep your thoughts positive and intentional, that is when real life unfolds.”

"Make it simple, and keep it significant."

Daniel Sanidad

Head Fitness Coach

Daniel Sanidad is an experienced and compassionate professional coach and fitness trainer. His client training practice spans over twenty years, offering a guided direction for healthy movement, strength training, and athletic performance. Daniel's focus is how to prioritize particular needs to build a strong, healthy, and long-lasting durable body. Daniel knows exactly how to utilize his personal training experience to provide the maximum takeaway value for each session.

Daniel has personally developed through a life of both struggle and challenging circumstance. Neither personal health or a chosen purpose were a priority in the environment Daniel grew up in, and he has evolved away from a frame of mind that offers both limit and self destruction.

Daniel has worked on numerous training floors. What he enjoy's most about INTENTIO is the opportunity for a facility culture to fully support a coach, a vision, and clients needs, and bring them together for one driven objective, success.

Daniel's areas of specialty are:
Movement and Mobility
Strength Training
Athletic Performance
Injury prevention
Injury rehabilitation

"The bigger the dream, the more important the team"

Chad Morin, ATC, CSCS

Head Fitness Coach

Chad is a New England native who’s been personal training for over 18 years. He’s trained clients and athletes of all ages, abilities and achievements from coast to coast! He currently holds national certifications from the NATA (Athletic Trainer Certification) and NSCA (Certified Sports and Conditioning Specialist)

A three sport athlete in high school (soccer, basketball, baseball) and single sport athlete in college (soccer), Chad loves to reveal the inner athlete in children and adults. His core philosophy is to help active individuals achieve optimal potential in all areas of life.

Chad’s training style is rooted in functional movements, which requires strength, flexibility and coordination from rep to rep. He thrives on teaching his clientele, and dedicates a portion of each session to educating clients about the mind body connection.

His athletic training background is great for clients that need to train around injuries, or maintain total body strength despite most injury situations. Recognizing and correcting deficiencies will be a weekly focus when you train with Chad.

Chad likes to travel, explore and spend time with family. Golfing, hiking and mountain biking are his ‘get out of the gym’ vices!

"If you haven't found it yet, keep looking. Don't settle." -Steve Jobs

Megan Leung

Nutrition & Marketing Coordinator

As a former student athlete, Megan has been cultivating a passion for health and wellness since the age of eight. Combining this with her love of writing and her mild addiction to social media as a millennial, she hopes to use her role as Nutrition & Marketing Coordinator to share INTENTIO's mission with the greater community and promote the importance of preventative health in achieving longevity.

Noemi Berta

Fitness Coach

Living healthy and being active have always been Noemi's drive, and she has dedicated her life to making a healthy lifestyle easier and more fun for those wishing to be more active and healthy.

She is passionate about creating great workouts for her clients so that they can feel rejuvenated after a busy, stressful day and can have more energy and strength for the things that they love to do.

Noemi is an intuitive connector and a motivator - always upbeat and endlessly encouraging her clients and fellow coaches.